PRINTING United Expo 2027 Guide: Dates, App & Attendees
By Ilyas Kerbal,
PRINTING United Expo 2027 runs from 14 to 16 September at the Las Vegas Convention Center, North and Central Halls. It is the largest printing and graphics event in the Americas, covering commercial, packaging, signage, textile and industrial print.
Print service providers, sign shops, apparel decorators and packaging converters come to see presses, finishing equipment and software. This guide covers what to know and how equipment, materials and software vendors can find buyers.
PRINTING United Expo 2027 at a glance
| Next edition | 14-16 September 2027, Las Vegas Convention Center (the 2026 edition ran 23-25 September) |
| Venue | Las Vegas Convention Center (North & Central Halls) |
| City | Las Vegas, Nevada, USA |
| Typical month | September-October |
| Frequency | Annual |
| Attendance | ~25,000 |
| Exhibitors | Hundreds of brands (~700) |
| Industry | Printing, graphics, packaging & signage |
| Organizer | PRINTING United Alliance |
| Official website | printingunited.com |
What is PRINTING United?
PRINTING United Expo brings the whole print industry together: digital and offset presses, wide-format and sign printing, textile and apparel decoration, packaging and labels, finishing and print software. It is a strong buying show for print service providers looking for new equipment.
Paid education is free for Alliance members.
Where does PRINTING United take place?
Las Vegas Convention Center for 2026 and 2027. Earlier editions also ran in Orlando and Atlanta.
Does it change location? It has moved between Las Vegas, Orlando and Atlanta in the past; 2026 and 2027 are both in Las Vegas.
Industrial printing equipment. Photo by Lennert Naessens on Unsplash.
PRINTING United attendee profile
- Print service providers
- Sign shops
- Apparel decorators
- Packaging converters
- In-plant print managers
- Brand owners and agencies
Expect a broad audience where purchasing often runs through dealers, distributors or buying committees. Mapping who is coming, and from which companies, is what turns the visit into pipeline.
Skip the days of manual LinkedIn research. Tell me which roles you sell to and I’ll send a filtered, enriched PRINTING United attendee list you can load straight into your CRM. Request it here
Industries and niches covered
- Commercial and digital printing
- Wide-format and signage
- Packaging and labels
- Textile and apparel decoration
- Finishing and binding
- Print software and automation
- Industrial and functional printing
What PRINTING United means for B2B sellers
Print is a mature but changing industry. Many shops are investing in digital, automation and new applications like packaging or textiles, and PRINTING United is where owners and production managers compare options.
For vendors, the most valuable attendees are owners and operations leaders at mid-size and large print service providers, plus in-plant print managers at corporations. A list filtered by segment and company size makes it easier to target shops that are ready to invest.
Who should attend PRINTING United?
Best for: companies whose customers are the operators, dealers and distributors that PRINTING United attracts, and who want to see a whole industry in one place.
Less ideal for: enterprise software vendors targeting C-level buyers only. The crowd at PRINTING United is broad, so the attendee list has to be filtered hard before outreach.
Passes and pricing
| Option | Price / details |
|---|---|
| Also good to know | Expo access often free with promotional codes; education sessions paid (free for Alliance members) |
| Typical cost | Free-low cost for expo. |
Prices change between editions and by registration date, so treat these as a guide and check printingunited.com before you buy.
Event app and digital platform
Yes. PRINTING United offers a mobile app through Map Your Show, with exhibitors, the floor plan and sessions.
From a sales point of view, the app’s main limitation is access. You see the people who chose to be visible, you can’t pull them into your CRM, and once the event ends the data usually disappears with it.
Pros and cons of PRINTING United
| Pros | Cons |
|---|---|
| Covers all print segments | Mature industry with consolidation |
| Strong equipment buying intent | Big equipment booths dominate |
| Free expo access is common with promo codes |
A pre-show prospecting plan for PRINTING United
| When | What to do |
|---|---|
| 2 months out | Decide who you want to meet: target roles, industries, company size. Then get the list of who is actually registered. |
| 1 month out | Run a short outreach sequence (three to four touches) that leads with the event and a clear meeting ask. |
| Final week | Send reminders, share your booth number or meeting spot, and prepare one-page briefs on your top accounts. |
| After the event | Send personalised follow-ups within 72 hours and tag every lead with the event name in your CRM. |
Expo passes are often free with promo codes, so attendance is broad. Use company size and segment to decide which shops get a personal invitation and which get a general booth invite.
Pre-booked meetings beat booth traffic. If you want a clean, segmented PRINTING United list to work from, reach out on Prospector and tell me who you want to meet.
Frequently asked questions
When is PRINTING United Expo 2027?
14-16 September 2027, Las Vegas Convention Center (the 2026 edition ran 23-25 September). Dates can shift, so confirm on the official website (printingunited.com) before booking travel.
Where is PRINTING United held?
Las Vegas Convention Center for 2026 and 2027. Earlier editions also ran in Orlando and Atlanta.
Does it move? It has moved between Las Vegas, Orlando and Atlanta in the past; 2026 and 2027 are both in Las Vegas.
How much does a PRINTING United ticket cost?
Free-low cost for expo. See the pricing table above for pass types.
Who attends PRINTING United?
Mainly print service providers; sign shops; apparel decorators; packaging converters.
Can I get the PRINTING United attendee list?
Event organisers rarely sell attendee lists. Prospector builds one for you from the event app and website: attendees, exhibitors and speakers, enriched with job title, company, company size, industry, LinkedIn profile and work email where available, delivered as a CRM-ready file before the event. Ask about PRINTING United here.
Get the PRINTING United attendee list
If PRINTING United is on your calendar, the best time to build your target list is now, while there is still time to book meetings. Contact me on Prospector with the event, your target roles and your CRM, and I’ll tell you what I can deliver and how fast.
Related event guides
- PACK EXPO International 2026: Dates, Costs & Attendees
- NPE2027 Guide: The Plastics Show Dates, Venue & Attendees
- FABTECH 2026 Las Vegas Guide: Dates, Free Badge & App
Photo credits
- Cover image: Photo by Bank Phrom on Unsplash
- In-article image: Photo by Lennert Naessens on Unsplash
Sources
Event details were last checked in October 2026. Dates, venues and prices can change, so confirm them on the official event website.