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Automotive World 2027 Tokyo: Auto Tech Show Guide and Leads

By Ilyas Kerbal,

Concept vehicle on display at a mobility show at Tokyo Big Sight
Photo: RuinDig/Yuki Uchida, CC BY 4.0, via Wikimedia Commons

AUTOMOTIVE WORLD is Japan’s largest exhibition dedicated to automotive technology. Organised by RX Japan, it groups several specialised shows under one roof, with a conference featuring keynotes from Toyota, Honda, Nissan and global suppliers. Visitors are mainly R&D, design and procurement engineers from Japanese OEMs and tier-1 suppliers, which makes it a key event for any supplier trying to get into Japan’s automotive supply chain. The Tokyo flagship moves to 17–19 February 2027. The Automotive World attendee list is a targeted engineering audience you’d struggle to reach any other way.

Automotive World at a glance

Industry Automotive tech
City Tokyo, Japan
Venue Tokyo Big Sight, Ariake, Tokyo (plus separate Nagoya and Osaka editions)
Dates Tokyo: January 2026 (21–23 Jan); 2027: 17–19 Feb
Frequency Annual
Moves between cities? No for Tokyo (regional editions in Nagoya/Osaka)
Typical scale ~70,000 attendees · ~1,000 exhibitors
Visitor ticket Free with pre-registration (RX Japan policy); fee without
App / platform Online registration + RX Japan meeting tools
Official website automotiveworld.jp

Details checked in October 2026. Dates, prices and venues can change between editions, so confirm on the official Automotive World website before you book travel.

The shows inside Automotive World

Show Focus
CAR-ELE JAPAN Automotive electronics and semiconductors
EV JAPAN EV powertrains, batteries, charging
CAR-MECHA JAPAN Mechanical parts and materials
Autonomous Driving Technology Expo ADAS and self-driving
Software-Defined Vehicle Expo SDV, connectivity, software
Sustainable Mobility Expo Sustainability and lightweighting

Tokyo Big Sight South Exhibition Hall in Ariake

Automotive World’s Tokyo flagship is held at Tokyo Big Sight. Photo: Lombroso, CC BY-SA 4.0, via Wikimedia Commons.

Venue and dates

The flagship is always at Tokyo Big Sight in Ariake. The 2026 edition was held 21–23 January, and the 2027 show shifts to 17–19 February. RX Japan also runs separate AUTOMOTIVE WORLD editions in Nagoya (November 2026) and Osaka.

Who attends

Visitor Interest Who should target them
R&D and design engineers from Japanese OEMs New technologies and components Tier-1/2 suppliers, tech vendors
Tier-1/2 supplier procurement Parts, materials, software Component and materials makers
Automotive software developers Tools and platforms Software and SDV vendors
Battery and EV specialists Cells, materials, charging Battery and EV component makers
Trading houses Products to import International suppliers
International suppliers Japanese customers Trading houses, consultancies

Need Automotive World leads in your CRM, not in a pile of business cards? I pull attendee, exhibitor and speaker data from event apps and websites, enrich it and hand it over ready to import. Order your Automotive World attendee list

Registration

Visitors pre-register online for a free entry badge; the form opens about four months before the show. RX Japan shows charge admission to visitors without registration, so confirm on automotiveworld.jp. Conference sessions are registered separately, and some are paid.

Meeting tools and data

Registration, exhibitor search and meeting requests run through automotiveworld.jp, and RX Japan has an efficient meeting culture. Even so, Japanese OEM engineers are hard to reach cold. Knowing which departments and people from Toyota, Honda, Nissan and the tier-1s are likely to attend, and preparing tailored outreach, makes a big difference.

Pros and cons

Pros

  • A highly targeted automotive engineering audience
  • Free with pre-registration
  • Strong conference line-up
  • Several specialised shows in one
  • RX Japan’s efficient meeting culture

Cons

  • Mostly Japanese-language
  • Long sales cycles with Japanese OEMs
  • The date shift from January to February in 2027
  • Winter travel costs in Tokyo
  • Mostly domestic visitors

Want to see which competitors are at Automotive World? The exhibitor list tells you, and I can enrich it with company size, industry and contacts so you know where to focus. Ask for the Automotive World exhibitor list

Preparing for Automotive World 2027

  1. Pre-register as soon as the form opens to get a free badge.
  2. Pick your sub-show and target its visitors.
  3. Prepare Japanese technical materials and case studies.
  4. Work with a trading house if you’re new to Japan.
  5. Book meetings in January.
  6. Plan for a long sales cycle and steady follow-up.

FAQ

When is Automotive World 2027?

The Tokyo flagship runs 17–19 February 2027 at Tokyo Big Sight.

Is Automotive World free?

Yes, with online pre-registration. Visitors without registration pay an admission fee.

Are there other Automotive World editions?

Yes. RX Japan runs separate editions in Nagoya and Osaka.

Can I get the Automotive World attendee list?

There’s no exportable list. I can build an enriched list of exhibitors and attendee profiles.

Order your Automotive World attendee and exhibitor list

Event apps are built for browsing, not for sales teams. They cap connections, hide data behind logins and rarely let you export anything. I pull attendee, exhibitor and speaker data from the app and the event website, enrich every profile and hand you a clean file before the doors open, so your reps can book meetings in advance and follow up properly afterwards.

Get in touch to order the Automotive World list

Sources

Photo credits