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FHA-Food and Beverage Singapore: Show Guide and Buyer Leads

By Ilyas Kerbal,

Singapore EXPO exhibition centre
Photo: Choo Yut Shing, CC BY 2.0, via Wikimedia Commons

FHA-Food & Beverage (Food & Hotel Asia), organised by Informa Markets, is one of Asia’s most international food and beverage trade shows. It fills Singapore EXPO with around 2,000 exhibitors and national pavilions from Europe, the Americas and Asia, and draws about 70,000 trade attendees from Southeast Asia, South Asia, Australasia and the Middle East. Singapore’s role as a regional distribution hub makes the FHA attendee list valuable for any F&B exporter targeting Asia.

This guide is for the April 2027 edition.

FHA at a glance

Industry Food & hospitality
City Singapore, Singapore
Venue Singapore EXPO (Halls 1–10)
Dates April, 2026: 21–24 Apr
Frequency Annual
Moves between cities? No, always Singapore
Typical scale ~70,000 attendees · ~2,000 exhibitors
Visitor ticket Free online; SGD 100 onsite
App / platform Official FHA event app
Official website fhafnb.com

Details checked in October 2026. Dates, prices and venues can change between editions, so confirm on the official FHA-Food & Beverage website before you book travel.

What’s at FHA-Food & Beverage?

  • Fine food and gourmet
  • Beverages, wine and spirits
  • Meat, seafood and dairy
  • Bakery, pastry and confectionery
  • Specialty coffee and tea
  • Halal, plant-based and health foods

Competitions such as the FHA Culinary Challenge run alongside. Hospitality equipment and supplies are covered by a separate show, FHA-HoReCa, later in the year.

Visitors at a food trade fair pavilion

National pavilions from Europe, the Americas and Asia are a feature of FHA. Photo: Unknown author, CC BY 4.0, via Wikimedia Commons.

Venue and dates

FHA-Food & Beverage is held each spring at Singapore EXPO, 1 Expo Drive (Expo MRT). The 2026 edition ran 21–24 April.

Who attends FHA

Visitor What they’re sourcing Who should target them
Importers and distributors across ASEAN Products for their markets F&B exporters
Retail and supermarket buyers Ranges and private label Brands
Hotel, restaurant and catering buyers Foodservice products Foodservice suppliers
Food manufacturers Ingredients Ingredient suppliers
Chefs and F&B operators Products and ideas Gourmet and specialty brands
Government trade delegations Trade promotion Agencies

Skip the badge-scanning lottery. I can deliver the FHA-Food & Beverage exhibitor and attendee list, enriched with job titles, company data and LinkedIn URLs, so your team books meetings weeks ahead instead of hoping for walk-ins. Request the FHA-Food & Beverage list

Registration

Option Price
Online registration (2026: until 20 April) Free
On-site registration SGD 100

It’s trade-only, and under-18s aren’t admitted.

The FHA app

An official event app is released before the show for exhibitor search, floor plans and meetings. It’s a good tool in an English-speaking environment. To plan outreach by country and category weeks before April, though, you need the visitor and exhibitor data outside the app, enriched with roles and company details.

Pros and cons

Pros Cons
Very international, English-speaking environment SGD 100 for late registration
Singapore is a regional distribution hub Singapore is expensive
Free online registration Hospitality equipment is in a separate show
Strong national pavilions Competes with THAIFEX and SIAL
Efficient venue and logistics No under-18s

Same buyers, several shows a year? I can track the FHA-Food & Beverage audience alongside the other events on your calendar, so repeat prospects and new faces are easy to spot. Talk to me about FHA-Food & Beverage

Preparing for FHA 2027

  1. Register online before the deadline.
  2. Target ASEAN distributors by country.
  3. Bring halal certification where relevant.
  4. Compare FHA and THAIFEX to choose the best fit for your buyers.
  5. Book meetings in March.
  6. Plan FHA-HoReCa separately if you sell equipment.

FAQ

When is FHA-Food & Beverage?

Every spring at Singapore EXPO. The 2026 edition ran 21–24 April.

Is FHA free?

Online registration is free; on-site registration costs SGD 100.

What is FHA-HoReCa?

The separate hospitality equipment and supplies show, held later in the year.

Can I get the FHA attendee list?

The app doesn’t export. I can build an enriched list of exhibitors and buyer profiles.

Turn FHA-Food & Beverage into booked meetings

Past clients have used my lists to fill their meeting calendars before a show and to stop leads going cold afterwards. If you want the same for FHA-Food & Beverage, tell me what you sell and who you need to reach, and I’ll come back with what I can deliver and when.

Request your FHA-Food & Beverage list on the home page

Sources

Photo credits