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Interop Tokyo Guide: ShowNet, Free Passes and Attendee Leads

By Ilyas Kerbal,

North Hall of Makuhari Messe in Chiba, venue of Interop Tokyo
Photo: 掬茶, CC BY-SA 3.0, via Wikimedia Commons

Interop Tokyo is Japan’s largest event for networking, cloud and internet infrastructure, and it has been running for more than 30 years. Its signature is ShowNet, a live, multi-vendor production network that engineers build for the show to demonstrate how the latest routers, switches, optical and security gear work together. The audience is deeply technical. If you sell network, data centre or security products in Japan, the Interop Tokyo attendee list reaches the engineers and IT managers who shape purchases.

This guide is for teams planning the June 2027 edition.

Interop Tokyo quick facts

Industry Networking / IT infrastructure
City Chiba (Makuhari), Japan
Venue Makuhari Messe, Chiba (International Exhibition Halls 3–8 + conference halls)
Dates June, 2026: 10–12 Jun
Frequency Annual
Moves between cities? No, always Makuhari Messe
Typical scale ~130,000 attendees · ~500 exhibitors
Visitor ticket Free with advance registration
App / platform Online registration + seminar booking
Official website interop.jp

Details checked in October 2026. Dates, prices and venues can change between editions, so confirm on the official Interop Tokyo website before you book travel.

What is Interop Tokyo?

It’s organised by the Interop Tokyo Steering Committee (NANO OPT Media). The 2026 theme was “AI & The Internet: The Next Evolution”, with Digital Signage Japan, AI NATIVE EXPO and Vision AI Expo running alongside. Focus areas:

  • Enterprise and carrier networking
  • Data centres, cloud and AI infrastructure
  • Cybersecurity
  • Optical and 5G/mobile networks
  • Digital signage
  • AI and vision AI

Technology company booth at an embedded and network technology trade show

Network, cloud and security vendors fill Interop’s halls around the live ShowNet. Photo: Elektor Labs, CC BY 2.0, via Wikimedia Commons.

Where and when

Interop Tokyo is held every June at Makuhari Messe in Chiba, in International Exhibition Halls 3–8 and the conference halls. Kaihin-Makuhari Station is about 30 minutes from Tokyo Station. The 2026 edition ran from 10 to 12 June; expect June again in 2027.

Who attends

Attendee Interest Who should target them
Network and infrastructure engineers Hardware, interoperability, tooling Network vendors
CIOs and IT managers Strategy, security, cloud Enterprise IT and security vendors
Telecom carrier and ISP staff Carrier-grade equipment Optical and routing vendors
System integrators and resellers Products to integrate and resell Vendors entering Japan
Data centre operators Infrastructure Power, cooling and network suppliers
Developers and students Learning Training firms, recruiters

Booking meetings at Interop Tokyo? Start with the right names. I’ll put together the Interop Tokyo attendee and exhibitor list with job titles, company details and LinkedIn profiles, formatted for your CRM. Ask me for a quote

Registration

A free three-day pass covering the exhibition and seminars is available with advance online registration. Some conference sessions need separate booking. Keynotes and sessions are also streamed online.

The data side

Registration and seminar booking run online at interop.jp. There’s no tool that gives exhibitors or sponsors an exportable list of the engineers, IT managers and integrators who attend. Given how technical and Japan-focused the audience is, an enriched list built in advance makes outreach much more efficient, especially if your team doesn’t speak Japanese.

Pros and cons

Pros Cons
Free entry Japan-focused, mostly Japanese-language
ShowNet live interoperability demo Highly technical audience
Strong technical audience Makuhari is outside central Tokyo
Co-located AI and signage shows Smaller international presence
Established for 30+ years Overlaps with Japan IT Week for some buyers

The app won’t let you export. I can help. If you need Interop Tokyo participant data in a spreadsheet instead of a locked app, tell me which segments you care about and I’ll build the file. Get the Interop Tokyo data

Preparing for Interop Tokyo

  1. Register early for the free pass and book seminars.
  2. Study ShowNet’s contributor list; it shows which vendors are trusted by Japanese engineers.
  3. Target system integrators. In Japan, many enterprise purchases go through them.
  4. Prepare Japanese technical documents.
  5. Stay near Makuhari or allow 30+ minutes each way.
  6. Compare with Japan IT Week if your buyers are business rather than engineering.

FAQ

When is Interop Tokyo?

Every June at Makuhari Messe. The 2026 edition ran 10–12 June.

Is Interop Tokyo free?

Yes, with advance online registration. Some conference sessions need separate booking.

What is ShowNet?

A live, multi-vendor production network built for the show to demonstrate interoperability of the latest equipment.

Can I get the Interop Tokyo attendee list?

There’s no exportable list. I can build an enriched list of exhibitors and attendee profiles for you.

Get the Interop Tokyo attendee list before the show

Past clients have used my lists to fill their meeting calendars before a show and to stop leads going cold afterwards. If you want the same for Interop Tokyo, tell me what you sell and who you need to reach, and I’ll come back with what I can deliver and when.

Request your Interop Tokyo list on the home page

Sources

Photo credits